Thanks to Lee Aase, the Director of Social Media and Syndication at the Mayo Clinic, for highlighting me and my project with Seantrel Henderson in his blog post for Social Media University, Global, or SMUG as we students (known as SMUGgles) refer to it. SMUG is a tongue-and-cheek name for Lee’s web site where anyone can go and learn from Lee’s expertise. There’s no tuition and the learning never stops!
We are living amidst revolutionary times, and Lee is one of those on the edge, using new technology to communicate. To get a grasp on Lee’s importance, understand this: A worldwide, leading institution like the Mayo Clinic turned to one guy and said, “If you have this figured out, go do it.” That’s kind of unusual and you have to be very competent to get that sort of responsibility. That’s Lee.